With the world rapidly transforming itself every passing year, industries worldwide are on a hamster’s wheel. They struggle to meet customer taste and preferences changes that seem to change faster than paper burns. The latest focus of consumers is availing of top-notch customer service. Nowadays, price does not impact customers’ buying decisions as much as the organization’s customer service does. As a result, companies are on the lookout for locations that provide excellent CX delivery and focus on leaving an impact on customers that is strong enough to build customer loyalty.
Second on Global List
South Africa is one such offshore location that promises to fulfill the needs of organizations. The country will leave the customers content with its top-class CX delivery services. In a survey conducted in 2021 by Ryan Strategic Advisory Front Office BPO Omnibus Survey, South Africa occupied 2nd place as the most preferred offshore CX delivery location of 2021. The survey revealed the opinions of 628 venture call centers spreading through the demand markets of Australia, Canada, France, Germany, Italy, Spain, the UK, and the USA. South Africa held 1st place out of 53 different locations, confirming that South Africa is the most popular offshore CX delivery location for 2021.
Telecommunication infrastructure is unmatched
Numerous agreeable features have assisted South Africa in achieving this feat. One of the main reasons is the vast, passionate, and adept pool of exceptionally well-versed workers in the English Language. English being a universal language and the ability of the South African workers to speak in a convenient English accent allows the country to be a preferred outsourcing location.
The telecommunication infrastructure boasted by South Africa is unmatchable, offering high-speed fiber that enables an extraordinarily fast and pocket-friendly connection. The leniency of the South African government and its initiative to provide grants for foreign investment is another factor that makes South Africa a desirable location for CX delivery.
SA vs BPO Competitors
When compared to its other BPO competitors like the Philippines and India, South Africa offers 60% cost-saving advantages that are spellbinding in today’s world. For the UK and Australian businesses, South Africa stands as the third most excellent offshore location. This is because its people offer cultural fondness, adaptability, and an impressing work ethic.
Timezone and workforce
South Africa’s time zone is best suited to the European time zones. Thus, it is convenient for them to provide their services in the European market and around-the-clock customer support to their fellow demand markets in the USA, Canada, and Australia.
Apart from a highly skilled workforce, the company also flaunts an educated storehouse of workers. Graduating from the world-famous prestigious universities in South Africa like the University of Cape Town and the University of the Witwatersrand, around 180,000 tertiary and 430,000 graduates are brought forth every year.
Keeping the commercial benefits aside, South Africa offers organizations all around the globe a chance to partake in “impact sourcing.” Through such initiatives, global organizations provide employment opportunities in outsourcing centers to skilled workers living in poorer socio-economical conditions than their counterparts.